Rich Cream Moisturising Body Wash

Rich Creme Moisturising Body Wash cleanses gently yet deeply — and the distinction is the whole product. Most shower gels do one or the other: strong enough to clean properly and drying, or mild enough to be kind and not really cleaning at all.

A creme base is how it manages both. It carries enough moisturiser to leave skin soft and nourished as it washes, so what you step out with is healthy skin rather than the tight, squeaky feeling that has you reaching for lotion immediately. It also maintains the pH balance of the skin, which is what keeps the skin barrier intact through daily washing.

Then there is the fragrance, which is the reason people become loyal to a body wash. It leaves a soothing scent that lingers on the skin and makes the whole thing feel refreshing rather than functional.

It comes in three: Majestic Oudh, deep and warm and genuinely luxurious; Vanilla Crush, soft, sweet and comforting; and Naughty Mint, cool and bright and best on a hot morning. Store in a dry place.